T-mobile and Orange haven’t impressed me much lately (see http://www.scribbleit.co.uk/blog/?p=11) but Vodafone seem to have got it right. I discovered that I was on a tariff with the wrong balance of texts and voice calls with the result that I was paying too much. I contacted Vodafone by email to ask them if they could put me onto a different tariff.
A couple of days later (yes, it could have been quicker) I got an email from a named individual who found an even cheaper tariff than I’d found with the result that she was saving me £15 per month. I didn’t need to sign anything and the contract lock-in period doesn’t start again (she told me I can even have a phone upgrade now).
As you can imagine, I was absolutely chuffed with the result that I am going to switch my wife’s mobile account from Orange to Vodafone and will consider them to be my mobile provider of choice. Such a small thing: giving what in any other industry would be normal service, is enough to secure a customer for life, or at least until they cock-up again!
The only way this could have been improved would have been if they had a system that automatically checks your usage every few months and recommends changes: surely that can’t be too hard.




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